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CREATIVE HEAD & CO FOUNDER

AMBAR PARIDDI SAHAI

Rooted in India’s rich artistic and cultural legacy, we honour the timeless traditions of jewellery-making while reinterpreting them through a contemporary design lens. By blending classical craftsmanship with modern techniques, we create pieces that endure—relevant, refined, and resonant across seasons
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Visionary Jewelry Specialistand Revivalist

Sahai Ambar Pariddi, founder of Mine of Design, specializes in affordable luxury jewelry, earning global recognition and prestigious partnerships, with her unique designs worn by celebrities and available in top stores.

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Giving back to the society

Sahai Ambar Pariddi, a Young Diamantaire, supports African children and communities. Through the Mine of Design trust, she established the Jagwati Devi Bishambar Sahai Trust Award, offering Rs 10,000 for business innovation. She also developed "Revision Jewellery," allowing clients to restore and cherish old jewels, preserving their sentimental value for future generations.
Sahai Ambar Pariddi
OUR STORY

Was launched in 2001

India Inspired Jewels using sustainable manufacturing processes. Sahai Ambar Pariddi , Co-founder and Creative Director, is head of design team of qualified jewellery designers. While her practice includes Precious and Festive Jewellery for the Indian market , she had the vision and the passion to design a Fashion focussed range which aims to bring Modern India to the world exploring Indian aesthetics, craftsmanship and resources. Mine of Design employs women and cares for its beneficiaries by offering counseling, health education, finance training, and business mentorships. As the success of her jewellery has grown. The fair trade jewelry brand is pioneering an innovative approach that empowers marginalized artisans. The jewellery is completely conceptulised and designed hand made with love in a family run factory. "Customisation is our key " , we read our customers heart and cater to them what they'll love.
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Eight national and international industry awards :

-Best Jewellery Designer of the Year 2023 , Retail Guild India.

-Best Accessory Designer 2020 at the India Fashion Awards

- Global Business Award 2018 for her contribution to India ’s international trade

-Iconic Women in Innovation & Entrepreneurship Award 2016 at the Women Economic Forum

- Woman Entrepreneur of the Year 2014–15 by GJEPC, Ministry of Commerce, Government of India.

Call it a divine afflatus or sheer artistic insight, designer Sahai Ambar Pariddi's creative pursuits lead her to follow her vision, beliefs and imagination.She was known as "Paridhi Sahai" where her first name meant circumference in Hindi or in other words limit , named by her mother at the time of her birth. She was renamed by her mother at the age of 30 as "Ambar Pariddi" saying "Seema hi banna hai tau asmaan ki bano"... which means "sky is the limit". She topped her class in Accessory Design with Best Diploma Project Award at National Institute of Fashion Technology (New Delhi, India) in 1999.

RePurpose- ReDesign- ReLive

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Awards received
Sahai Ambar Pariddi has received seven prestigious awards and recognitions.
Customers for brand
more than 20k trusted who likes Sahai Ambar Pariddi designs showcase in mine of design customers .
National and International shows
Sahai Ambar Pariddi has participated in eleven prestigious international shows.

Luxury jewelry is not just about adornment; it's about capturing a moment, a feeling, a memory in a timeless piece that transcends generations.

Sahai Ambar Pariddi

Co-founder & Creative Head
Beautiful !
"I recently purchased a beautiful necklace from Mine of Design, and I am absolutely in love with it! The craftsmanship is stunning, and the unique design makes it stand out. It's my new favorite piece of jewelry!"
Sophia M.
Beautiful !
Awsome !
"I found the perfect pair of earrings at Mine of Design. They’re elegant yet modern, and I’ve gotten so many compliments. The attention to detail is incredible. I can't wait to shop here again!"
Emily T.
Awsome !
Wonderful !
"Mine of Design offers an exquisite range of jewelry. Every piece feels like a work of art. I ordered a custom bracelet, and the customer service was fantastic. The piece was exactly what I envisioned!"
Anjali S.
Wonderful !